Win a Free Guided Reboot!

Exciting news for me! Earlier today in our newsletter we announced our newest service: a Guided Reboot. What is it? It’s a Reboot undertaken with the supervision of one of our Reboot nutritionist-coaches and the support of a small circle of fellow Rebooters. It’s your ticket to successfully completing your next Reboot and you have the chance to win it for FREE!

All you have to do is answer this question: Why do you want to Reboot?
Leave your answer in the comments below this post no later than Friday, December 21st and I will select one lucky winner to receive their choice of one of our three Guided Reboot services for free.

Check out more details about the Guided Reboot and the plans offered here:

And a big thank you to my team, who rebooted together in a test run of the Guided Reboot: 5 Day Plan led by coach and Reboot nutritionist Stacy Kennedy .You can see from their feedback below that it was a success, although tough at times! And kudos to our Community Manager Chris who is still going strong, 23 days of juicing! Accomplishing your Reboot goals, big or small, is never a trouble-free process but with the added support you’ll be surprised at how easy it can be.

“Total success! I lost 6 pounds, and amazingly lost the post-baby belly fat that not even training for the NYC marathon could get rid of. Definitely helpful to do this in a group and with Stacy! I would never have started this on my own, or continued after the first few days. It was hard!” – Kari Thorstensen, Managing Director

“Thrilled to make it to Day 5 and I couldn’t have done it without the group and especially our coach. The support has been fabulous, and I especially love juicing with everyone in the Reboot Kitchen!” – Jamin Mendelsohn, Head of Production

“I feel amazing. I lost a pound a day and I have more energy, more focus, and feel overall much lighter. I had enough energy to get to the gym every morning, which isn’t typical for me. The encouragement to get through each day helped immensely.” – Jamie Schneider, Editorial Content Manager

“Things I found helpful during our Reboot was positive thinking and positive support. I believe when you put in good energy, you can only get something good out of it, just like making a juice!  It’s great to stay positive around my fellow Rebooters and get the support I needed by talking about what juices we liked, how we’re feeling, and what we’re planning helped keep me on track.” – Brenna Ryan, Office Administrator

“Incredibly helpful to have Stacy’s direct input on dealing with headaches and low-energy! And amazing how good I felt on day five.” – Chris Zilo, Community Manager 

“I was amazed by the amount of energy I had just from drinking juice. I found that my body didn’t need the food I thought it would. I was powered by the micronutrients in the juice, and not weighed down by having to digest my meal.” – Ameet Maturu, Ecommerce Manager

“I felt relieved that is was over but much cleaner from inside out!” – Jessica Paz, Financial Controller

Juice On!


Protein & The Reboot – Setting The Record Straight

Have you wondered, “Will I get enough protein during my Reboot?” Have friends, family, trainers, and others shared their concerns with your plans to juice, “But you won’t be getting enough protein!!!” Feeling confused or worried? Think this whole protein issue is being blown out of proportion?

Let’s set the record straight.

What is protein?
Protein is an important nutrient, made up of individual “building blocks,” known as amino acids. There are 9 essential amino acids, meaning that we must get these nutrients from food, our bodies can not construct them out of other nutrients in our diet. Animal sources of protein contain all 9 of these essential amino acids and are called “complete” proteins. Many vegetables have some but not all 9 amino acids and are called, “incomplete” proteins. There are, however, many excellent plant-based foods that are complete proteins.

The scientific belief used to be that incomplete proteins had to be combined and eaten at the same meal to create a complete protein – like beans and rice. Science has debunked this rigid notion, making vegetarian meal planning much simpler. The goal is to consume a wide variety of plants day to day to naturally match up incomplete proteins over the course of a few days, to create complete proteins. This will provide all the necessary building blocks in a timely fashion for the body to work with.

Why is protein important?
Proteins play many important roles to keep us well.

Here are a few examples:
– Hunger and fullness regulation
– Maintaining and building muscle mass
– Fluid balance
– Regulating blood sugar
– Helping reduce reflux

They are also the building blocks for creating:
– Immune factors
– Enzymes
– Hormones
– Skin, hair, nails and other connective tissues
– Transports for absorbing and distributing other nutrients

How much protein do I need to eat?
The amount of protein needed to maintain optimal health is different for everyone and can even be different for the same person at different times depending on the situation or context. There is also a range of protein that is best, not an absolute number. In our “meat ‘n potatoes” focused society, the average American consumes far more protein than is required for health. Yet, inadequate protein intake is risky and can lead to many complications including severe malnutrition (think of the swollen bellies in starving children) or an increased likelihood for catching a virus. You may find many methods for calculating protein needs online or in books, but to know your numbers it is best to ask a qualified professional.

Which plant-based foods have the most protein?
Examples of plant based complete proteins include: amaranth, buckwheat, chia seeds, hemp seed, quinoa, soybeans, spirulina.
Examples of high protein Reboot-friendly plants include: kale and other dark green leafys, broccoli, celery, corn, and avocado.

Will I get enough protein during my Reboot?
Clinically speaking, it is highly unlikely a healthy person will develop a protein deficiency in the time frame of the posted Reboot programs (5-15 days).

Green juices in particular are rather rich in protein, making them a cornerstone of any Reboot program. The amount of vegetables eaten during the Reboot for those who are eating + juicing, helps bump up the amount of protein an individual will consume in a day during their program.

Can I add protein powders during a Reboot?
If you are Rebooting longer than 15 days, we recommend adding a plant-based protein to your juices. The Reboot with Joe Protein Powder is an excellent choice or you can add chia seeds, hemp seeds or spirulina.

Examples of situations where you may wish to add more protein to your juices include:
-Frequent or intense exercise
-Diabetes, pre-diabetes, insulin resistance, PCOS or other blood sugar regulation needs
-Hunger control issues that persist well into the Reboot, after increasing the amounts of juice and water consumed

More Ideas for Reboot friendly additives to juice
-Chia seeds
-Hemp seed powder
-Ground flax seeds
-Pea protein powder

I’m concerned about losing muscle mass during my Reboot.
Consuming protein rich vegetables and juices can help to maintain muscle mass while you are Rebooting. Walking and doing light weights can also help to preserve muscle mass. Juice and plant foods provide a big boost of nutrient dense meals and snacks so that overall nourishment is generally maintained during your Reboot. Not everyone loses a lot of muscle, even with a large amount of body weight lost during their Reboot. For example, Joe’s 100 pound weight loss during his 60 day reboot we saw in Fat, Sick and Nearly Dead, was 70% body fat and 30% muscle.

We would love to hear your thoughts on this hot topic! Want to learn more? Hear it from Joe.

Foods To Enjoy While Rebooting – Part 1: Vegetables

Congratulations on making this healthy choice for yourself and welcome to the Reboot program. Here is a list of foods that we recommend during your program, and recipes that incorporate these healthy, fresh choices which you can enjoy during a Reboot. Here are some Simple Eating Guidelines to consider when planning your meals during and after your Reboot.



Simple Eating Guidelines

We’ve got some simple guidelines to consider for a healthier, happier life full of fruits and vegetables

1. Avoid processed “junk” foods.

The longer you can limit them in your diet, the better you will feel. Seriously – no one ever died from stuffed-crust pizza withdrawal.

2. Choose as many local, seasonal, organic foods as possible.

Soups, smoothies and salads are easy, fun meal choices that help you integrate more fruits and vegetables into your diet.

3. Eat smaller amounts more often.

Eating just enough to nourish yourself without going beyond what is comfortable is at the heart of being kind to your body.

What counts as a serving for fruits & veggies?

– 1 cup leafy greens, berries or melon chunks
– 1/2 cup cut or cooked fruits and vegetables (broccoli, carrots, pineapple…)
– 1 medium piece of fruit or vegetable (apple, plum, peach, orange)
– 6 ounces natural, fresh 100% fruit/vegetable juice
– 1/4 cup dried fruit (sulfur free)

4. Consider how you prepare your food so you get the most nutrients out of it.

Ditch the deep fryer and instead, bake, broil, grill, roast, and steam your food.

5. Eat a rainbow every day.

Essentially the properties that give each fruit or veggie its rich color are the same elements that help protect our immune systems. Each color family is rich in important micronutrients. The American Cancer Society recommends choosing at least one representative from each color family per day.

6. Think about protein in a new way.

The typical American plate is 50% animal protein, 25% overcooked vegetable and 25% starch like white potatoes. Health advocates recommend recreating your plate by shifting to 50% plant foods like vegetables or some fruit, 25% lean protein and 25% whole grain.

Getting Ready For Your Reboot

Before you get juicing, here are Five straightforward steps to prepare.  

1. Learn some simple, but important facts about food that will help you make informed eating decisions.  Visit our “Simple Eating Guidelines” and read some more interesting facts below.

National nutrition guidelines recommend that Americans eat five or more servings of fruits and vegetables a day. Currently only 23% of Americans eat the recommended servings. — Ouch! We can do better than that and we should — because fruits and vegetables are even more powerful than you think!

Micronutrients include all the vitamins, minerals, and phytonutrients we need to be healthy and feel great. Micronutrients are found in abundance in all plant-based foods (fruits, vegetables, nuts, seeds, beans, etc.) For example, there are 170 phytonutrients in just one orange. Not bad, right?

A healthy diet full of micronutrients, coupled with physical activity, not smoking, and maintaining a healthy weight, reduces risk for:

  • cardiovascular disease
  • stroke
  • diabetes
  • certain types of cancers
  • mental illness
  • metabolic syndrome
  • and helps us live longer lives.

When eating fruits and vegetables that our bodies have seen for thousands of years, the digestive/immune response is milder than the response to eating heavily processed foods (Would your great-great-grandmother recognize half of what’s on today’s supermarket shelves? Didn’t think so!). Being constantly challenged by processed foods will wear out the immune system over time, making us more vulnerable to disease and infection as we age.

So it’s pretty simple: juices and plant-based food are going to make your body really, really happy and healthy.


2. Invest in a good quality juicer – visit our online shop to purchase one now.

3. Identify an affordable source of local, seasonal produce and make shopping lists.

4. At least one week prior to beginning your Reboot plan, start changing the way you eat.

  • Say goodbye to: processed junk foods, white flours, sugar/desserts, fried food, fast food, processed meats, alcohol and begin to wean yourself off caffeine.
  • Say hello to: salads, soups, smoothies with a variety of fruits and vegetables, whole grains, nuts, seeds, natural nut butters, beans and legumes.
  • Transitioning off animal proteins: choose wild-caught fish, organic eggs and gradually decrease poultry during the week and choose only organic varieties when you eat them. By last day of the week, your protein should come solely from plant sources such as beans, nuts, and legumes (for example, black beans, hummus, chick-peas, lentils, edamame).
  • Transitioning off dairy: choose only low or non-fat organic dairy with little to no added sugars. If you choose soy, rice or almond milk, have unflavored/plain to limit the sugar content. Choose organic cheese, and transition from cow’s milk cheese to goat cheese by the middle of the week. By the end of the week (day 5) all dairy should be out of your diet to prepare for the Reboot.

5. Preparation the night before your Reboot.

  • Stop all NON-PRESCRIPTION vitamins/supplements during the Reboot unless you have been advised to take them by a physician.
  • Don’t take any self-prescribed, over-the-counter medications.
  • Hydrate well (at least 64-72 ounces a day).
  • Set up your juicer the night before – get all parts cleaned and ready on your kitchen counter.
  • Go to bed early and get a good night’s sleep.

Ready, Set, Reboot!