Eat the Rainbow (An Infographic That Explains Why)

By: Joe Cross

Do you ever think about why we see in color and not in black and white? Well, I do, and I reckon it’s so we can see the beautiful fruits and vegetables that Mother Nature has provided for us. Green, red, orange, yellow, blue, purple and even white fruits and vegetables – the colors of the rainbow that are grown right out of the ground, nourished by sunlight, and not tweaked in a lab or dyed an unnatural color— are the healthiest foods on the planet.

And guess what? Their color actually means something. The red beets and the orange carrots pictured above are both super healthy, but they offer different health properties which is why you often hear me say, “Eat the rainbow every day.” Each color family is rich in unique and important micronutrients that are comprised of phytonutrients (plant compounds), vitamins and minerals that fuel your body to function optimally. Bottom line? The more color we consume, the larger the variety of nutrients we are adding to our bodies.

To better understand just how powerful these plants are, we’ve created a helpful “The Benefits of Eating the Rainbow” infographic to remind you why it’s important to eat a variety of colorful, vibrant fruits and vegetables.

View the Full Infographic Now 


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Joe Cross

More than 20 million people around the world watched Joe Cross juice his way across America, losing 100 pounds and getting off medication in Fat, Sick & Nearly Dead. The film ignited a juicing movement. Viewers around the world have been inspired to start juicing, lose weight and get healthy - and as a result of the film over 370 million glasses of fresh juice have been consumed, 370,000 tons of fruit and vegetables consumed, more than 24.8 million pounds of weight lost, and over 220,000 people are now medication free. Joe's second film, Fat, Sick & Nearly Dead 2 was released in November 2014. Through his journey and the lives of the people he meets throughout the film Joe shares all that he's learned about how to stay healthy in an unhealthy world, revealing that most of us really do have more control over of our health than we think - and that none of us are perfect, especially Joe himself! His book, The Reboot with Joe Juice Diet, hit the New York Times' best seller list in March 2014, and the companion guide The Reboot with Joe Juice Diet Cookbook launched that summer.

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